Makers of Fire Cider Announce Opening of Warehouse Space
Local company, Shire City Herbals, producers of the popular concoction Fire Cider, have announced in just two weeks they will start production in their new commercial kitchen and warehouse space.
In April of 2017, Shire City Herbals announced they had purchased the former Protech building located at 15 Commercial St in Pittsfield, and embarked on a $1.4 million overhaul project, including a massive renovation of the interior. In the new location, there is space for warehousing, which the company is renting portions of to other small local businesses office space, and a commercial kitchen. The company just needs the final approval from the Food and Drug Administration before the kitchen is officially active.
St. Pierre and his wife Amy Huebner, who started the company out of their Wendell Avenue home back in 2011, lead a tour of the new facility yesterday according to iBerkshires.com. St. Pierre said the company will be able to produce significantly more of the vinegar tonic and it has recently signed a contract exporting the product to Canada. The company already distributes to all 50 states, and is looking to expand international business.
On the tour the couple explained to the crowd, which included Pittsfield Mayor Linda Tyer and new Business Development Manager Michael Coakley, that by the end of 2016, after experiencing an almost 45 percent growth in business, they knew the needed to expand. With the desire to locate the company in Pittsfield, the business owners viewed the Protech facility just one day after it went on the market. Mayor Tyer expressed gratitude to company for keeping their expansion in the Pittsfield, noting that the growth of Fire Cider is an example of a key part of the city's economic strategy moving forward.